An Overlooked Key To Growing Small Business—It’s In The Book

Is your small business successful? Whether it is or isn’t you and your business can certainly benefit from having a performance strategy. Now, before you roll your eyes and say that you don’t want to look at or hear about one more thing that could improve your business, I want you to think about this.

A performance strategy to promote small business growth and success is very often not about improving your systems or hiring the right consultant. A successful performance strategy to promote small business growth is about you. Think about this. You are the owner, founder or a principal player in a small business. If you don’t grow in your thinking and your disciplines then the business won’t grow.

The secret to small business growth has to do with the five inches between your ears. If you don’t think of it, it won’t happen. If you don’t grow your business won’t grow. As Napoleon Hill said in Think and Grow Rich, “What the mind can conceive and believe, it can achieve.”

One way, to create a successful performance strategy and for your mind to conceive and believe in what can be achieved, is to read books. There are many small business books that can start filling your mind with ideas and actions for growing small business. Is your small business running well? Read a book. Is growing small business challenging you? Read a book.

It may seem simplistic but one of the best ways to open your mind to the success you want and its possibilities, is to read. If you don’t like to read, get an audio book. The key is to keep your mind open and inquiring to “what can be.” Without an open mind, you are destined to struggle because you are focused on “what is.”

Become a possibility thinker. Your mind is a muscle. Without exercise your mind you will never reach your potential. Exercise your mind with reading on a regular basis and you will be pleased with the results for you, your business and your life. Also, be a positive thinker, not a positive wisher. A positive thinker takes the appropriate action and moves forward. A positive wisher, on the other hand, wishes for positive action but does not take it. Be a possibility thinker and a positive thinker. Now there’s a performance strategy for small business growth and growing small business successfully.

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